This is a Sponsored Post written by me on behalf of PBM Products. All opinions are 100% mine.

The FatHeadFamily was out running errands when we stumbled across a Babies R Us that I hadn’t visited before. Why would I propose to know every Babies R Us location in the Dallas/Fort Worth Metroplex? Because when you have a cranky newborn that wants to get out of the house, that’s what you do–you wander the aisles of every Babies R Us from here to Oklahoma.

When SocialSpark asked me to blog about the new Babies R Us-brand formula and newly expanded infant care line, I was happy to since I wish they’d introduced their generic formula when my Pup was still taking formula. As I’ve written about before, there’s a strategy to buying baby formula for cheap. When your brand-name formula checks run out, generic formulas are a great value. Target and Wal-Mart are great options, but don’t offer any rewards or cashback for your purchase. At Babies R Us, you can accumulate Rewards R Us points with each purchase, which makes purchasing costly formula a little less painful. You’ll receive a $5 reward for every $150 you spend total during certain two or three month promotion periods–which I’ll admit sounds pretty paltry, but to sound entirely cliche, every little bit helps.